Ideas to improve hotel profitability.

Is your hotel rate floating around the internet with no control? Sometimes it feels as though your rate is circulating online without any control, especially now that metasearch sites such as Trivago, Skyscanner and HotelsCombined let guests search for the best price across the web in a single query. Here are ten reasons to consider…

When you get the opportunity to work as a revenue manager You usually arrive with the manual well learned. After several job interviews, you may have looked at a blog such as Andre Sturi’s to brush up on concepts like “booking curve”, “TRevPAR” or “unconstrained demand” and impress your interviewers. The trouble starts when you…

Booking.com has always been a benchmark for hoteliers It did not take long for the phrase “If you are not on Booking.com, you do not exist” to spread through sales offices. Its user-friendly design, low commission, translations into dozens of languages and straightforward extranet made it a worldwide benchmark. It was the perfect partner: it…

The good thing about being part of the reservations department is that you hear a lot of stories, fix plenty of mistakes and get a feel for demand on specific dates. The issue we are going to discuss is one we face every day. When rates are distributed to suppliers, they come with terms such…

Stage 1: What should I study? Like many people in my graduating class, I ended up studying DEAT (Diploma in Tourism Business and Activities), after plenty of indecision, back-and-forth and well-meaning parental advice. I was one of those who passed the university entrance exams in September. That did not matter: at last I was going…

Some hotels close certain meal plans during periods of high demand or once they reach a particular occupancy level. Others always keep all available meal plans open for sale, whatever the circumstances. The choice often depends on how the organisation calculates its average rate. In my view, average room rate should be calculated after deducting…