RESOURCES & IDEAS
Ideas to improve hotel profitability.
Revenue management, commercial strategy, distribution and consultancy applied to real decisions.
FEATURED ARTICLE
Sep 21, 2026
Hotel consultancy: what it is, when to hire one and what results to expect
What hotel consultancy reviews, when it can help and how Revenue, commercial strategy, marketing and communications work together to improve results.
READ ARTICLE →Latest articles
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The hotel group that forgot it had neighbours
Read article →: The hotel group that forgot it had neighboursThe hotel group that forgot it had neighbours The headache of a distant reservations team: when a system forgets hotel camaraderie Sorry: for better or worse, I’m still a romantic about the old-school hotel business. I think that, although we have made progress with metrics, numbers, profitability, health and safety certificates, forecasts, BI, AI and…
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When the wind changes, it is time to adjust the sails
Read article →: When the wind changes, it is time to adjust the sailsWhen the wind changes, it is time to adjust the sails After the boom comes judgement: when the market shifts, it is time to analyse and act The data are no longer whispering; they are shouting. In 2025, many hotel destinations began showing clear signs of fatigue during the peak season. Pricing is showing cracks,…
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Tecnohotel OnTour Málaga: a key gathering for the hotel industry
Read article →: Tecnohotel OnTour Málaga: a key gathering for the hotel industryTecnohotel OnTour Málaga: a key gathering for the hotel industry The hotel industry is constantly looking for innovation and new technology to deliver an exceptional guest experience. In this context, Tecnohotel magazine organised a major event at the Ilunion Málaga Hotel on 18 April 2023, bringing together industry professionals and leaders to share knowledge, trends…
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What to do when historical data stop guiding you
Read article →: What to do when historical data stop guiding youWhat to do when historical data stop guiding you In the COVID era, historical data may only remind us that the past seemed better So how can we tell whether we are doing well or badly amid uncertainty? It is not easy to make decisions when everything changes overnight. Now more than ever, the so-called…
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Revenue management during COVID-19
Read article →: Revenue management during COVID-19Revenue management during COVID-19 COVID-19 caught us all by surprise. Finding a response to the sudden loss of demand is not a solo exercise: stay calm and keep a clear head. Your hotel may already have closed or may be about to. Your working situation may have changed dramatically, through a temporary furlough (ERTE in…
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Hotel distribution explained: direct vs. intermediary sales
Read article →: Hotel distribution explained: direct vs. intermediary salesHotel distribution explained: direct vs. intermediary sales In recent years, direct sales and intermediary sales have been cast as opposing sides in a battle, with both camps putting forward their arguments at forums and industry events. The debate often features two speakers: a representative of a booking engine and a major online distributor. Both are…
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